Balcones Distilling
Creative Concepts, Storytelling, Video Production, Photography
When DIAGEO acquired up-and-coming Balcones Distilling in Waco, Texas, they asked us to produce a video for CATALEJA, a limited edition Texas Single Malt aged in rare 100-year-old Sherry Solara barrels to commemorate the 15th Anniversary of the distillery. The rich, cinematic style paired well with the philosophic outlook of its founders.
They followed with requests for a series of six videos covering: The Heritage of Balcones Distilling, The American Single Malt Whisky Category; and videos for each of their “Core Four” whiskies: Texas One, Lineage, Baby Blue, and Texas Rye Bottled-in-Bond.
We also provided photo and video support and developed social media content for brand activations and events.
